Perplexity brand colors, fonts & UI tokens
The palette, type, corner geometry and surface tones behind Perplexity’s website, with contrast ratios and tokens you can paste into Tailwind, CSS or Figma.
Typography
- Headings
- PPLX Serif
- Body
- PPLX Sans
- Monospace
- PPLX Mono
- Free stand-in
- Newsreader / Inter / JetBrains Mono
PPLX Sans, PPLX Serif and PPLX Mono are proprietary typefaces drawn with Grilli Type. Newsreader, Inter and JetBrains Mono are free stand-ins.
Geometry & surface
- Radius style
- Pill · 16 px+
- Controls
- pill (9999px)
- Cards
- 16px
- Scale
- 4px · 8px · 16px
Design language
- Turquoise (#20808D) leads the identity; gold and orange add warmth, while green and crimson are reserved for product states (official brand hub).
- Off Black (#121516) on Off White (#FAF8F5) is the core pairing at 17.3:1; turquoise carries white text only at large sizes.
- A proprietary type system splits roles: PPLX Serif for headlines, PPLX Sans for interface and body, PPLX Mono for numbers and code.
Live UI preview
Perplexity’s palette, type and corner geometry on a navbar, hero, pricing table, form field and toast. Switch to the WCAG-fixed palette or dark mode to compare.
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Every plan includes the core workspace.
For individuals
- 3 projects
- Basic reporting
- Community support
For growing teams
- Unlimited projects
- Advanced reporting
- Priority support
For larger organizations
- SSO and audit log
- Custom roles
- Dedicated manager
Sample content. Colors, type and corners come from the Perplexity profile.
Technical SEO snapshot
www.perplexity.ai · scanned 11 Nov 2026- warnTitle tag10 chars: “Perplexity”
- passMeta description117 chars
- failSingle H1 headingNo H1 found
- passCanonical URLhttps://www.perplexity.ai/
- passHTML lang attributelang="en"
- passMobile viewportwidth=device-width,initial-scale=1
- passOpen Graph tags3/3 of og:title, og:description, og:image
- passTwitter / X cardsummary_large_image
- warnStructured data (JSON-LD)No JSON-LD found
- passHTTPSServed over HTTPS
- passIndexable (robots meta)No robots restrictions
- passXML sitemap15 URLs · https://www.perplexity.ai/sitemap.xml
- passFavicon / touch iconIcon link present
- passImage alt text100% of 1 images
WCAG contrast ratios
| Pairing | Colors | Ratio | WCAG AA |
|---|---|---|---|
| Body text on surface | #121516 / #FAF8F5 | 17.31:1 | Pass |
| Secondary text on surface | #6F706F / #FAF8F5 | 4.69:1 | Pass |
| Primary as link/text on surface | #20808D / #FAF8F5 | 4.37:1 | Large text only |
| Button label on primary | #FFFFFF / #20808D | 4.63:1 | Pass |
| Accent on surface | #B2582D / #FAF8F5 | 4.58:1 | Pass |
| White on secondary | #FFFFFF / #121516 | 18.35:1 | Pass |
| Body text on white | #121516 / #FFFFFF | 18.35:1 | Pass |
| Dark mode: text on canvas | #F5F5F7 / #0B0E11 | 17.77:1 | Pass |
| Dark mode: primary on canvas | #228896 / #0B0E11 | 4.64:1 | Pass |
Use the Perplexity system in SuiteAnvil
Each tool opens with Perplexity preloaded as the active BrandProfile.
Perplexity tokens for Tailwind CSS v4
Paste into your global stylesheet, or open StyleExtract for CSS variables, Figma tokens, DESIGN.md and .cursorrules.
/* Perplexity design tokens, extracted from https://www.perplexity.ai
Generated by SuiteAnvil StyleExtract · https://suiteanvil.com */
@import "tailwindcss";
@theme {
/* Brand roles */
--color-brand: #20808D;
--color-brand-foreground: #FFFFFF;
--color-secondary: #121516;
--color-accent: #B2582D;
--color-surface: #FAF8F5;
--color-ink: #121516;
--color-ink-muted: #6F706F;
--color-line: #E9E9E9;
/* Surfaces (UI vibe: Warm paper) */
--color-canvas: #FAF8F5;
--color-card: #FFFFFF;
--color-hairline: #E9E9E9;
/* Primary tonal scale */
--color-brand-50: #F4F9F9;
--color-brand-100: #E4F0F1;
--color-brand-200: #C7DFE3;
--color-brand-300: #9BC6CC;
--color-brand-400: #63A6AF;
--color-brand-500: #20808D;
--color-brand-600: #1D6E7A;
--color-brand-700: #195A64;
--color-brand-800: #15454D;
--color-brand-900: #123339;
--color-brand-950: #0F2428;
/* Typography: brand family first, free stand-in second */
--font-heading: "PPLX Serif", Newsreader, -apple-system, BlinkMacSystemFont, "Segoe UI", system-ui, sans-serif;
--font-sans: "PPLX Sans", Inter, -apple-system, BlinkMacSystemFont, "Segoe UI", system-ui, sans-serif;
--font-mono: "PPLX Mono", "JetBrains Mono", "SF Mono", ui-monospace, Menlo, Consolas, monospace;
/* Shape (UI vibe: Pill · 16 px+) */
--radius-sm: 4px;
--radius-md: 8px;
--radius-lg: 16px;
--radius-button: 9999px;
--radius-control: 9999px;
--radius-card: 16px;
}
/* Dark mode overrides (toggle with <html data-theme="dark">) */
@custom-variant dark (&:where([data-theme="dark"], [data-theme="dark"] *));
[data-theme="dark"] {
--color-brand: #228896;
--color-brand-foreground: #111113;
--color-accent: #B2582D;
--color-surface: #0B0E11;
--color-canvas: #0B0E11;
--color-card: #13171B;
--color-hairline: #232629;
--color-ink: #F5F5F7;
--color-ink-muted: #A1A1AA;
--color-line: #232629;
}
SuiteAnvil extracts publicly visible design tokens, logos, and font references for workflow automation. You are responsible for ensuring you hold valid commercial rights or client authorization for any proprietary fonts, trademarks, and brand assets before commercial publication. Licensing notice
FAQ
What is Perplexity’s primary brand color?
Perplexity’s primary color is #20808D (rgb(32, 128, 141)), used for primary actions and emphasis. Text is set in #121516 on a #FAF8F5 surface.
What font does Perplexity use?
Perplexity uses PPLX Serif for headings and PPLX Sans for body text, with PPLX Mono for code. PPLX Sans, PPLX Serif and PPLX Mono are proprietary typefaces drawn with Grilli Type. Newsreader, Inter and JetBrains Mono are free stand-ins.
What is a free alternative to Perplexity’s font?
Newsreader is a close free alternative for headings, Inter for body text, and JetBrains Mono works for monospace.
What corner radius does Perplexity use?
Perplexity reads as pill · 16 px+: controls use fully rounded pill shapes, cards about 16px, on a warm paper canvas (#FAF8F5).
Do Perplexity’s brand colors meet WCAG contrast?
8 of 9 key pairings pass WCAG 2.1 AA. Primary as link/text on surface is 4.37:1
More in AI & Productivity
Reference snapshot of Perplexity’s public website styling for educational and interoperability purposes, scanned 11 Nov 2026. Perplexity and its logo are trademarks of their owner, shown for identification only; SuiteAnvil is not affiliated with or endorsed by Perplexity.
Compare your website with Perplexity
Scan your own site and see its palette, fonts, corner radius, WCAG contrast and SEO score next to Perplexity's, side by side.
Work with the Perplexity brand system
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