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Fintech & Enterprise · Payments

Stripe brand colors, fonts & UI tokens

The palette, type, corner geometry and surface tones behind Stripe’s website, with contrast ratios and tokens you can paste into Tailwind, CSS or Figma.

Pill · 16 px+Cool slateLast scanned 10 Nov 2026
Scan your own site
primary
Blurple
#635BFF
rgb(99, 91, 255)
hsl(243 100% 68%)
secondary
Downriver
#0A2540
rgb(10, 37, 64)
hsl(210 73% 15%)
accent
Cyan
#00D4FF
rgb(0, 212, 255)
hsl(190 100% 50%)
surface
Alabaster Blue
#F6F9FC
rgb(246, 249, 252)
hsl(210 50% 98%)
text
Deep Blue
#0A2540
rgb(10, 37, 64)
hsl(210 73% 15%)
muted
Slate Navy
#425466
rgb(66, 84, 102)
hsl(210 21% 33%)
border
Pale Blue
#E3E8EE
rgb(227, 232, 238)
hsl(213 24% 91%)
Light Cyan #80E9FFLavender #7A73FFSaffron #FFB84D

Typography

Headings
Sohne
Body
Sohne
Monospace
Sohne Mono
Free stand-in
Inter / JetBrains Mono

Söhne is a commercial typeface by Klim Type Foundry. Inter is the closest free, open-source alternative.

Geometry & surface

Radius style
Pill · 16 px+
Controls
pill (9999px)
Cards
16px
Scale
4px · 8px · 16px
Canvas
#F6F9FC
Card
#FFFFFF
Hairline
#E3E8EE

Design language

  • Deep navy (#0A2540) carries almost all body copy, so the signature blurple is reserved for action and emphasis.
  • Pill-shaped primary buttons with generous horizontal padding signal 'tap here' without heavy shadows.
  • Surfaces sit on a cool off-white (#F6F9FC) instead of pure white, which softens dense product screenshots.

Live UI preview

Stripe’s palette, type and corner geometry on a navbar, hero, pricing table, form field and toast. Switch to the WCAG-fixed palette or dark mode to compare.

Brand surface
Stripe
New
Financial infrastructure to grow your revenue

Plan, track and release work with your team in one place. Start free and upgrade when you grow.

Open tasks
128
Revenue
12,480.00
Members
24

One setup link, no newsletter.

Workspace ready

Your team can sign in now. Invite links expire in 7 days.

Simple pricing

Every plan includes the core workspace.

Starter

For individuals

$0/ month
  • 3 projects
  • Basic reporting
  • Community support
Team
Most popular

For growing teams

$24/ month
  • Unlimited projects
  • Advanced reporting
  • Priority support
Business

For larger organizations

$64/ month
  • SSO and audit log
  • Custom roles
  • Dedicated manager
Body text14.38:1passes 4.5:1Secondary text7.22:1passes 4.5:1Links4.45:1below 4.5:1Button label4.70:1passes 4.5:1Badge text1.63:1below 4.5:1

Sample content. Colors, type and corners come from the Stripe profile.

Technical SEO snapshot

stripe.com · scanned 10 Nov 2026
96
score / 100
13 of 14 checks pass · sitemap with 620 URLs · JSON-LD WebSite, Organization
  • passTitle tag54 chars: “Stripe | Financial Infrastructure to Grow Your Revenue”
  • passMeta description148 chars
  • warnSingle H1 heading2 H1 element(s)
  • passCanonical URLhttps://stripe.com/en-ch
  • passHTML lang attributelang="en-CH"
  • passMobile viewportwidth=device-width, initial-scale=1, viewport-fit=cover
  • passOpen Graph tags3/3 of og:title, og:description, og:image
  • passTwitter / X cardsummary_large_image
  • passStructured data (JSON-LD)WebSite, Organization
  • passHTTPSServed over HTTPS
  • passIndexable (robots meta)No robots restrictions
  • passXML sitemap620 URLs · https://stripe.com/sitemap/sitemap.xml
  • passFavicon / touch iconIcon link present
  • passImage alt text100% of 31 images

WCAG contrast ratios

PairingColorsRatioWCAG AA
Body text on surface#0A2540 / #F6F9FC14.70:1Pass
Secondary text on surface#425466 / #F6F9FC7.38:1Pass
Primary as link/text on surface#635BFF / #F6F9FC4.45:1Large text only
Button label on primary#FFFFFF / #635BFF4.70:1Pass
Accent on surface#00D4FF / #F6F9FC1.68:1Fail
White on secondary#FFFFFF / #0A254015.54:1Pass
Body text on white#0A2540 / #FFFFFF15.54:1Pass
Dark mode: text on canvas#F5F5F7 / #0D0D1517.77:1Pass
Dark mode: primary on canvas#6E66FF / #0D0D154.61:1Pass

Use the Stripe system in SuiteAnvil

Each tool opens with Stripe preloaded as the active BrandProfile.

Stripe tokens for Tailwind CSS v4

Paste into your global stylesheet, or open StyleExtract for CSS variables, Figma tokens, DESIGN.md and .cursorrules.

stripe.theme.css
/* Stripe design tokens, extracted from https://stripe.com
   Generated by SuiteAnvil StyleExtract · https://suiteanvil.com */
@import "tailwindcss";

@theme {
  /* Brand roles */
  --color-brand: #635BFF;
  --color-brand-foreground: #FFFFFF;
  --color-secondary: #0A2540;
  --color-accent: #00D4FF;
  --color-surface: #F6F9FC;
  --color-ink: #0A2540;
  --color-ink-muted: #425466;
  --color-line: #E3E8EE;

  /* Surfaces (UI vibe: Cool slate) */
  --color-canvas: #F6F9FC;
  --color-card: #FFFFFF;
  --color-hairline: #E3E8EE;

  /* Primary tonal scale */
  --color-brand-50: #F7F7FF;
  --color-brand-100: #ECEBFF;
  --color-brand-200: #D8D6FF;
  --color-brand-300: #B9B5FF;
  --color-brand-400: #928CFF;
  --color-brand-500: #635BFF;
  --color-brand-600: #564FDB;
  --color-brand-700: #4741B1;
  --color-brand-800: #373386;
  --color-brand-900: #292661;
  --color-brand-950: #1E1C41;

  /* Typography: brand family first, free stand-in second */
  --font-heading: Sohne, Inter, -apple-system, BlinkMacSystemFont, "Segoe UI", system-ui, sans-serif;
  --font-sans: Sohne, Inter, -apple-system, BlinkMacSystemFont, "Segoe UI", system-ui, sans-serif;
  --font-mono: "Sohne Mono", "JetBrains Mono", "SF Mono", ui-monospace, Menlo, Consolas, monospace;

  /* Shape (UI vibe: Pill · 16 px+) */
  --radius-sm: 4px;
  --radius-md: 8px;
  --radius-lg: 16px;
  --radius-button: 9999px;
  --radius-control: 9999px;
  --radius-card: 16px;
}

/* Dark mode overrides (toggle with <html data-theme="dark">) */
@custom-variant dark (&:where([data-theme="dark"], [data-theme="dark"] *));

[data-theme="dark"] {
  --color-brand: #6E66FF;
  --color-brand-foreground: #111113;
  --color-accent: #00D4FF;
  --color-surface: #0D0D15;
  --color-canvas: #0D0D15;
  --color-card: #161520;
  --color-hairline: #25252C;
  --color-ink: #F5F5F7;
  --color-ink-muted: #A1A1AA;
  --color-line: #25252C;
}

SuiteAnvil extracts publicly visible design tokens, logos, and font references for workflow automation. You are responsible for ensuring you hold valid commercial rights or client authorization for any proprietary fonts, trademarks, and brand assets before commercial publication. Licensing notice

FAQ

What is Stripe’s primary brand color?

Stripe’s primary color is #635BFF (rgb(99, 91, 255)), used for primary actions and emphasis. Text is set in #0A2540 on a #F6F9FC surface.

What font does Stripe use?

Stripe uses Sohne for headings, with Sohne Mono for code. Söhne is a commercial typeface by Klim Type Foundry. Inter is the closest free, open-source alternative.

What is a free alternative to Stripe’s font?

Inter is a close free alternative for headings, and JetBrains Mono works for monospace.

What corner radius does Stripe use?

Stripe reads as pill · 16 px+: controls use fully rounded pill shapes, cards about 16px, on a cool slate canvas (#F6F9FC).

Do Stripe’s brand colors meet WCAG contrast?

7 of 9 key pairings pass WCAG 2.1 AA. Primary as link/text on surface is 4.45:1; Accent on surface is 1.68:1

More in Fintech & Enterprise

Reference snapshot of Stripe’s public website styling for educational and interoperability purposes, scanned 10 Nov 2026. Stripe and its logo are trademarks of their owner, shown for identification only; SuiteAnvil is not affiliated with or endorsed by Stripe.

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