On Running brand kit
On Running's public website pairs #000000 with #ED0000 accents on a neutral white canvas, sets headings in On Diatype and uses a pill UI geometry. 7 of 7 key color pairings pass WCAG 2.1 AA.
Compiled by SuiteAnvil from the public website of on.com. Not affiliated with or endorsed by On Running; On Running and its trademarks belong to their owner. Own on.com? Claim this kit
Logo files
PNGTypeset wordmark set in Inter (free stand-in for On Diatype). Ask on.com for the master artwork.
01Brand colors
Click a swatch to copy its hex value| Role | HEX | RGB | Label color on it |
|---|---|---|---|
| Primary | #000000 | rgb(0, 0, 0) | #FFFFFF · 21.00:1 |
| Secondary | #151522 | rgb(21, 21, 34) | #FFFFFF · 18.07:1 |
| Accent | #ED0000 | rgb(237, 0, 0) | #FFFFFF · 4.56:1 |
| Surface | #FFFFFF | rgb(255, 255, 255) | #111113 · 18.86:1 |
| Text | #000000 | rgb(0, 0, 0) | #FFFFFF · 21.00:1 |
02Typography
On Running
Clarity at every size
A section title in the brand face
Subsection and card titles
Body copy set in On Diatype at reading size, with a comfortable measure for longer press releases and product pages.
Captions, labels and UI microcopy
#000000 #151522 #ED0000
- Headings
- On Diatype
- Not freely licensed here: previewed with Inter
- Body
- On Diatype
- Not freely licensed here: previewed with Inter
- Mono / data
- On Mono
- Not freely licensed here: previewed with Geist Mono
Fonts load through SuiteAnvil's own proxy, so your browser never contacts a font CDN. Licensing a proprietary face is up to you.
03UI geometry & surface
- Radius style
- Pill · 16 px+
- Buttons and inputs
- pill (9999px)
- Cards and panels
- 4px
- CSS radius scale
- 0px / 4px / 4px
- Surface tone
- Neutral white
- Canvas · card · border
- #FFFFFF · #FFFFFF · #CCCCCC
- Dark mode canvas · text
- #0A0A0C · #F5F5F7
04Usage notes
Derived from the public websiteSuiteAnvil derived these notes from the logo, colors and contrast measured on on.com on 11 Nov 2026. They are practical defaults, not On Running's official brand guidelines. Where On Running publishes its own rules, those win.
Clear space
Keep free space of at least half the logo height on every side (dashed line). Nothing else, including text and edges of photos, enters that zone.
Minimum size
- Screen
- 16 px
- 5 mm
Logo height, for the wide logo or wordmark. Below that, use the square icon or set the name in On Diatype instead.
Color pairings that pass WCAG
- AaBody text on surface21.00:1AAA
- AaSecondary text on surface5.74:1AA
- AaButton label on primary21.00:1AAA
- AaAccent on surface4.56:1AA
- AaSecondary on surface18.07:1AAA
- AaWhite on secondary18.07:1AAA
Do not recolor
- Use the logo in #000000, in solid black or in solid white only. Do not swap in other palette colors, gradients or tints.
- Avoid placing the #000000 logo on #151522: contrast stays below 3:1. Use the white or black version there.
- Do not stretch, rotate, outline, crop or add shadows and effects.
- Do not rebuild the logo from a font; download the file above.
Embed on your site (free)Link the On Running press kit or show the live brand score badge.
A plain text link to the hosted press & brand kit, e.g. in your site footer or press page.
<a href="https://suiteanvil.com/kit/on.com">Press & Brand Kit</a>The badge links to the audit and updates after each rescan. Score: mean of brand consistency and the share of WCAG 2.1 AA color pairings.
<a href="https://suiteanvil.com/audit/on.com"><img src="https://suiteanvil.com/api/badge/on.com.svg" alt="Brand and WCAG score for on.com by SuiteAnvil" height="20"></a>[](https://suiteanvil.com/audit/on.com)Is this your company? Claim this kit
Verify that you control on.com to turn this into the official On Running press kit: the “verified” label for free, plus a press contact block and whitelabel mode on Pro. Verification takes one meta tag or one DNS TXT record.
On Running brand kit FAQ
Is this the official On Running press kit?
No. SuiteAnvil compiled this kit from the public website of on.com on 11 Nov 2026. It is not affiliated with or endorsed by On Running, and On Running's trademarks belong to their owner. Whoever controls on.com can claim and verify it.
How can I download the On Running logo?
Use the PNG download at the top of this page; the file is generated in your browser as a typeset wordmark, because no vector logo is bundled. Check On Running's trademark rules before publishing it.
What are On Running's brand colors?
Primary #000000, secondary #151522 and accent #ED0000, on a #FFFFFF surface with #000000 text (snapshot from 11 Nov 2026). Click any swatch to copy the hex value.
What font does On Running use?
Headings and body text use On Diatype (free stand-in: Inter). Proprietary faces are previewed with the closest free Google Fonts family, loaded through SuiteAnvil's privacy proxy.
Which On Running color pairings pass WCAG?
7 of 7 key pairings pass WCAG 2.1 AA (4.5:1), for example #000000 on #FFFFFF at 21.00:1 and #666666 on #FFFFFF at 5.74:1.
How do I link to this press kit from on.com?
Open "Embed on your site (free)" on this page and copy the footer link or the live score badge. Both point to SuiteAnvil pages that update after every rescan of on.com.
Compiled by SuiteAnvil from the public website of on.com (snapshot 11 Nov 2026). SuiteAnvil is not affiliated with or endorsed by On Running. On Running and its marks belong to their owner.
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More on the On Running brand
- Brand vault
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