Cloudflare brand kit
Cloudflare's public website pairs #FF4801 with #FF8E62 accents on a neutral white canvas, sets headings in STK Bureau Sans and uses a technical UI geometry. 7 of 9 key color pairings pass WCAG 2.1 AA.
Compiled by SuiteAnvil from the public website of cloudflare.com. Not affiliated with or endorsed by Cloudflare; Cloudflare and its trademarks belong to their owner. Own cloudflare.com? Claim this kit
Logo files
SVG · PNGVector symbol from the Simple Icons project (CC0 path data), drawn in Cloudflare's mark color #F38020. The mark itself is a trademark of its owner.
01Brand colors
Click a swatch to copy its hex value| Role | HEX | RGB | Label color on it |
|---|---|---|---|
| Primary | #FF4801 | rgb(255, 72, 1) | #111113 · 5.55:1 |
| Secondary | #171717 | rgb(23, 23, 23) | #FFFFFF · 17.93:1 |
| Accent | #FF8E62 | rgb(255, 142, 98) | #111113 · 8.35:1 |
| Surface | #FFFFFF | rgb(255, 255, 255) | #111113 · 18.86:1 |
| Text | #262626 | rgb(38, 38, 38) | #FFFFFF · 15.13:1 |
02Typography
Cloudflare
Clarity at every size
A section title in the brand face
Subsection and card titles
Body copy set in FT Kunst Grotesk at reading size, with a comfortable measure for longer press releases and product pages.
Captions, labels and UI microcopy
#FF4801 #171717 #FF8E62
- Headings
- STK Bureau Sans
- Not freely licensed here: previewed with Inter
- Body
- FT Kunst Grotesk
- Not freely licensed here: previewed with Inter
- Mono / data
- Apercu Mono Pro
- Not freely licensed here: previewed with JetBrains Mono
Fonts load through SuiteAnvil's own proxy, so your browser never contacts a font CDN. Licensing a proprietary face is up to you.
03UI geometry & surface
- Radius style
- Technical · 4-6 px
- Buttons and inputs
- 3px
- Cards and panels
- 16px
- CSS radius scale
- 2px / 8px / 16px
- Surface tone
- Neutral white
- Canvas · card · border
- #FFFFFF · #FFFFFF · #E5E5E5
- Dark mode canvas · text
- #130C0C · #F5F5F7
04Usage notes
Derived from the public websiteSuiteAnvil derived these notes from the logo, colors and contrast measured on cloudflare.com on 10 Nov 2026. They are practical defaults, not Cloudflare's official brand guidelines. Where Cloudflare publishes its own rules, those win.
Clear space
Keep free space of at least half the logo height on every side (dashed line). Nothing else, including text and edges of photos, enters that zone.
Minimum size
- Screen
- 24 px
- 8 mm
Logo height, for the compact symbol (aspect ratio 1.00:1). Below that, use the square icon or set the name in STK Bureau Sans instead.
Color pairings that pass WCAG
- AaBody text on surface15.13:1AAA
- AaSecondary text on surface5.66:1AA
- AaButton label on primary5.55:1AA
- AaSecondary on surface17.93:1AAA
- AaWhite on secondary17.93:1AAA
- AaDark mode: text on canvas17.77:1AAA
Large text or decoration only: #FF4801 on #FFFFFF (3.40:1, use #DB3C00 for body text); #FF8E62 on #FFFFFF (2.26:1, use #C1572A for body text).
Do not recolor
- Use the logo in #F38020, in solid black or in solid white only. Do not swap in other palette colors, gradients or tints.
- Avoid placing the #F38020 logo on #FF4801, #FF8E62 and #FFFFFF: contrast stays below 3:1. Use the white or black version there.
- Do not stretch, rotate, outline, crop or add shadows and effects.
- Do not rebuild the logo from a font; download the file above.
Embed on your site (free)Link the Cloudflare press kit or show the live brand score badge.
A plain text link to the hosted press & brand kit, e.g. in your site footer or press page.
<a href="https://suiteanvil.com/kit/cloudflare.com">Press & Brand Kit</a>The badge links to the audit and updates after each rescan. Score: mean of brand consistency and the share of WCAG 2.1 AA color pairings.
<a href="https://suiteanvil.com/audit/cloudflare.com"><img src="https://suiteanvil.com/api/badge/cloudflare.com.svg" alt="Brand and WCAG score for cloudflare.com by SuiteAnvil" height="20"></a>[](https://suiteanvil.com/audit/cloudflare.com)Is this your company? Claim this kit
Verify that you control cloudflare.com to turn this into the official Cloudflare press kit: the “verified” label for free, plus a press contact block and whitelabel mode on Pro. Verification takes one meta tag or one DNS TXT record.
Cloudflare brand kit FAQ
Is this the official Cloudflare press kit?
No. SuiteAnvil compiled this kit from the public website of cloudflare.com on 10 Nov 2026. It is not affiliated with or endorsed by Cloudflare, and Cloudflare's trademarks belong to their owner. Whoever controls cloudflare.com can claim and verify it.
How can I download the Cloudflare logo?
Use the SVG or PNG download at the top of this page; the file is generated in your browser from a vector symbol (Simple Icons, CC0 path data). Check Cloudflare's trademark rules before publishing it.
What are Cloudflare's brand colors?
Primary #FF4801, secondary #171717 and accent #FF8E62, on a #FFFFFF surface with #262626 text (snapshot from 10 Nov 2026). Click any swatch to copy the hex value.
What font does Cloudflare use?
Headings use STK Bureau Sans (free stand-in: Inter) and body text FT Kunst Grotesk (free stand-in: Inter). Proprietary faces are previewed with the closest free Google Fonts family, loaded through SuiteAnvil's privacy proxy.
Which Cloudflare color pairings pass WCAG?
7 of 9 key pairings pass WCAG 2.1 AA (4.5:1), for example #262626 on #FFFFFF at 15.13:1 and #676767 on #FFFFFF at 5.66:1. 2 pairings should be kept for large text or decoration only.
How do I link to this press kit from cloudflare.com?
Open "Embed on your site (free)" on this page and copy the footer link or the live score badge. Both point to SuiteAnvil pages that update after every rescan of cloudflare.com.
Compiled by SuiteAnvil from the public website of cloudflare.com (snapshot 10 Nov 2026). SuiteAnvil is not affiliated with or endorsed by Cloudflare. Cloudflare and its marks belong to their owner.
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More on the Cloudflare brand
- Brand vault
- All reference brands