Linear brand kit
Linear's public website pairs #5E6AD2 with #68CC58 accents on a dark carbon canvas, sets headings in Inter Display and uses a rounded UI geometry. 6 of 9 key color pairings pass WCAG 2.1 AA.
Compiled by SuiteAnvil from the public website of linear.app. Not affiliated with or endorsed by Linear; Linear and its trademarks belong to their owner. Own linear.app? Claim this kit
Logo files
SVG · PNGVector symbol from the Simple Icons project (CC0 path data), drawn in Linear's mark color #5E6AD2. The mark itself is a trademark of its owner.
01Brand colors
Click a swatch to copy its hex value| Role | HEX | RGB | Label color on it |
|---|---|---|---|
| Primary | #5E6AD2 | rgb(94, 106, 210) | #FFFFFF · 4.70:1 |
| Secondary | #F7F8F8 | rgb(247, 248, 248) | #111113 · 17.73:1 |
| Accent | #68CC58 | rgb(104, 204, 88) | #111113 · 9.31:1 |
| Surface | #08090A | rgb(8, 9, 10) | #FFFFFF · 19.93:1 |
| Text | #F7F8F8 | rgb(247, 248, 248) | #111113 · 17.73:1 |
02Typography
Linear
Clarity at every size
A section title in the brand face
Subsection and card titles
Body copy set in Inter Variable at reading size, with a comfortable measure for longer press releases and product pages.
Captions, labels and UI microcopy
#5E6AD2 #F7F8F8 #68CC58
- Headings
- Inter Display
- Google Fonts family, shown as is
- Body
- Inter Variable
- Google Fonts family, shown as is
- Mono / data
- Berkeley Mono
- Not freely licensed here: previewed with JetBrains Mono
Fonts load through SuiteAnvil's own proxy, so your browser never contacts a font CDN. Licensing a proprietary face is up to you.
03UI geometry & surface
- Radius style
- Rounded · 8-14 px
- Buttons and inputs
- 8px
- Cards and panels
- 12px
- CSS radius scale
- 4px / 6px / 12px
- Surface tone
- Dark carbon
- Canvas · card · border
- #08090A · #0F1011 · #23252A
- Dark mode canvas · text
- #0D0D13 · #F5F5F7
04Usage notes
Derived from the public websiteSuiteAnvil derived these notes from the logo, colors and contrast measured on linear.app on 10 Nov 2026. They are practical defaults, not Linear's official brand guidelines. Where Linear publishes its own rules, those win.
Clear space
Keep free space of at least half the logo height on every side (dashed line). Nothing else, including text and edges of photos, enters that zone.
Minimum size
- Screen
- 24 px
- 8 mm
Logo height, for the compact symbol (aspect ratio 1.00:1). Below that, use the square icon or set the name in Inter Display instead.
Color pairings that pass WCAG
- AaBody text on surface18.73:1AAA
- AaSecondary text on surface6.13:1AA
- AaButton label on primary4.70:1AA
- AaAccent on surface9.84:1AAA
- AaDark mode: text on canvas17.79:1AAA
- AaDark mode: primary on canvas4.60:1AA
Large text or decoration only: #5E6AD2 on #08090A (4.24:1, use #626FD7 for body text); #FFFFFF on #F7F8F8 (1.06:1, use #737273 for body text); #F7F8F8 on #FFFFFF (1.06:1, use #767677 for body text).
Do not recolor
- Use the logo in #5E6AD2, in solid black or in solid white only. Do not swap in other palette colors, gradients or tints.
- Avoid placing the #5E6AD2 logo on #68CC58: contrast stays below 3:1. Use the white or black version there.
- Do not stretch, rotate, outline, crop or add shadows and effects.
- Do not rebuild the logo from a font; download the file above.
Embed on your site (free)Link the Linear press kit or show the live brand score badge.
A plain text link to the hosted press & brand kit, e.g. in your site footer or press page.
<a href="https://suiteanvil.com/kit/linear.app">Press & Brand Kit</a>The badge links to the audit and updates after each rescan. Score: mean of brand consistency and the share of WCAG 2.1 AA color pairings.
<a href="https://suiteanvil.com/audit/linear.app"><img src="https://suiteanvil.com/api/badge/linear.app.svg" alt="Brand and WCAG score for linear.app by SuiteAnvil" height="20"></a>[](https://suiteanvil.com/audit/linear.app)Is this your company? Claim this kit
Verify that you control linear.app to turn this into the official Linear press kit: the “verified” label for free, plus a press contact block and whitelabel mode on Pro. Verification takes one meta tag or one DNS TXT record.
Linear brand kit FAQ
Is this the official Linear press kit?
No. SuiteAnvil compiled this kit from the public website of linear.app on 10 Nov 2026. It is not affiliated with or endorsed by Linear, and Linear's trademarks belong to their owner. Whoever controls linear.app can claim and verify it.
How can I download the Linear logo?
Use the SVG or PNG download at the top of this page; the file is generated in your browser from a vector symbol (Simple Icons, CC0 path data). Check Linear's trademark rules before publishing it.
What are Linear's brand colors?
Primary #5E6AD2, secondary #F7F8F8 and accent #68CC58, on a #08090A surface with #F7F8F8 text (snapshot from 10 Nov 2026). Click any swatch to copy the hex value.
What font does Linear use?
Headings use Inter Display and body text Inter Variable. Proprietary faces are previewed with the closest free Google Fonts family, loaded through SuiteAnvil's privacy proxy.
Which Linear color pairings pass WCAG?
6 of 9 key pairings pass WCAG 2.1 AA (4.5:1), for example #F7F8F8 on #08090A at 18.73:1 and #8A8F98 on #08090A at 6.13:1. 3 pairings should be kept for large text or decoration only.
How do I link to this press kit from linear.app?
Open "Embed on your site (free)" on this page and copy the footer link or the live score badge. Both point to SuiteAnvil pages that update after every rescan of linear.app.
Compiled by SuiteAnvil from the public website of linear.app (snapshot 10 Nov 2026). SuiteAnvil is not affiliated with or endorsed by Linear. Linear and its marks belong to their owner.
SuiteAnvil extracts publicly visible design tokens, logos, and font references for workflow automation. You are responsible for ensuring you hold valid commercial rights or client authorization for any proprietary fonts, trademarks, and brand assets before commercial publication. Licensing notice
Press Kit & Brand Tokens automatically maintained by SuiteAnvil. Build yours from one URL
More on the Linear brand
- Brand vault
- All reference brands