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Brand kit · airbnb.com

Airbnb brand kit

Airbnb's public website pairs #FF385C with #E00B41 accents on a neutral white canvas, sets headings in Airbnb Cereal VF and uses a rounded UI geometry. 7 of 8 key color pairings pass WCAG 2.1 AA.

Unofficial · compiled from airbnb.comSnapshot 10 Nov 2026Rounded · 8-14 px

Compiled by SuiteAnvil from the public website of airbnb.com. Not affiliated with or endorsed by Airbnb; Airbnb and its trademarks belong to their owner. Own airbnb.com? Claim this kit

Logo files

SVG · PNG

Vector symbol from the Simple Icons project (CC0 path data), drawn in Airbnb's mark color #FF385C. The mark itself is a trademark of its owner.

01Brand colors

Click a swatch to copy its hex value
RoleHEXRGBLabel color on it
Primary#FF385Crgb(255, 56, 92)#111113 · 5.36:1
Secondary#222222rgb(34, 34, 34)#FFFFFF · 15.91:1
Accent#E00B41rgb(224, 11, 65)#FFFFFF · 4.89:1
Surface#FFFFFFrgb(255, 255, 255)#111113 · 18.86:1
Text#222222rgb(34, 34, 34)#FFFFFF · 15.91:1
Extended palette

02Typography

Display48 / 52 · 650

Airbnb

Heading 136 / 40 · 650

Clarity at every size

Heading 226 / 32 · 600

A section title in the brand face

Heading 319 / 26 · 600

Subsection and card titles

Body16 / 26 · 400

Body copy set in Airbnb Cereal VF at reading size, with a comfortable measure for longer press releases and product pages.

Caption13 / 18 · 500

Captions, labels and UI microcopy

Mono13 / 20 · 400

#FF385C #222222 #E00B41

Headings
Airbnb Cereal VF
Not freely licensed here: previewed with Plus Jakarta Sans
Body
Airbnb Cereal VF
Not freely licensed here: previewed with Plus Jakarta Sans
Mono / data
Menlo
Not freely licensed here: previewed with JetBrains Mono

Fonts load through SuiteAnvil's own proxy, so your browser never contacts a font CDN. Licensing a proprietary face is up to you.

03UI geometry & surface

Airbnb
Card radius 16px · control radius 8px
name@airbnb.com
Primary actionSecondaryAccent
Radius style
Rounded · 8-14 px
Buttons and inputs
8px
Cards and panels
16px
CSS radius scale
8px / 12px / 16px
Surface tone
Neutral white
Canvas · card · border
#FFFFFF · #FFFFFF · #DDDDDD
Dark mode canvas · text
#130C0F · #F5F5F7

04Usage notes

Derived from the public website

SuiteAnvil derived these notes from the logo, colors and contrast measured on airbnb.com on 10 Nov 2026. They are practical defaults, not Airbnb's official brand guidelines. Where Airbnb publishes its own rules, those win.

Clear space

Keep free space of at least half the logo height on every side (dashed line). Nothing else, including text and edges of photos, enters that zone.

Minimum size

Screen
24 px
Print
8 mm

Logo height, for the compact symbol (aspect ratio 1.00:1). Below that, use the square icon or set the name in Airbnb Cereal VF instead.

Color pairings that pass WCAG

  • AaBody text on surface15.91:1AAA
  • AaSecondary text on surface5.41:1AA
  • AaButton label on primary5.36:1AA
  • AaAccent on surface4.89:1AA
  • AaWhite on secondary15.91:1AAA
  • AaDark mode: text on canvas17.74:1AAA

Large text or decoration only: #FF385C on #FFFFFF (3.52:1, use #E8174B for body text).

Do not recolor

  • Use the logo in #FF385C, in solid black or in solid white only. Do not swap in other palette colors, gradients or tints.
  • Avoid placing the #FF385C logo on #E00B41: contrast stays below 3:1. Use the white or black version there.
  • Do not stretch, rotate, outline, crop or add shadows and effects.
  • Do not rebuild the logo from a font; download the file above.
Embed on your site (free)Link the Airbnb press kit or show the live brand score badge.
Option A: footer link

A plain text link to the hosted press & brand kit, e.g. in your site footer or press page.

<a href="https://suiteanvil.com/kit/airbnb.com">Press &amp; Brand Kit</a>
Option B: live score badge
Brand and WCAG score for airbnb.com by SuiteAnvil

The badge links to the audit and updates after each rescan. Score: mean of brand consistency and the share of WCAG 2.1 AA color pairings.

<a href="https://suiteanvil.com/audit/airbnb.com"><img src="https://suiteanvil.com/api/badge/airbnb.com.svg" alt="Brand and WCAG score for airbnb.com by SuiteAnvil" height="20"></a>
Option B in Markdown (GitHub README)
[![Brand and WCAG score for airbnb.com by SuiteAnvil](https://suiteanvil.com/api/badge/airbnb.com.svg)](https://suiteanvil.com/audit/airbnb.com)

Is this your company? Claim this kit

Verify that you control airbnb.com to turn this into the official Airbnb press kit: the “verified” label for free, plus a press contact block and whitelabel mode on Pro. Verification takes one meta tag or one DNS TXT record.

Airbnb brand kit FAQ

Is this the official Airbnb press kit?

No. SuiteAnvil compiled this kit from the public website of airbnb.com on 10 Nov 2026. It is not affiliated with or endorsed by Airbnb, and Airbnb's trademarks belong to their owner. Whoever controls airbnb.com can claim and verify it.

How can I download the Airbnb logo?

Use the SVG or PNG download at the top of this page; the file is generated in your browser from a vector symbol (Simple Icons, CC0 path data). Check Airbnb's trademark rules before publishing it.

What are Airbnb's brand colors?

Primary #FF385C, secondary #222222 and accent #E00B41, on a #FFFFFF surface with #222222 text (snapshot from 10 Nov 2026). Click any swatch to copy the hex value.

What font does Airbnb use?

Headings and body text use Airbnb Cereal VF (free stand-in: Plus Jakarta Sans). Proprietary faces are previewed with the closest free Google Fonts family, loaded through SuiteAnvil's privacy proxy.

Which Airbnb color pairings pass WCAG?

7 of 8 key pairings pass WCAG 2.1 AA (4.5:1), for example #222222 on #FFFFFF at 15.91:1 and #6A6A6A on #FFFFFF at 5.41:1. 1 pairing should be kept for large text or decoration only.

How do I link to this press kit from airbnb.com?

Open "Embed on your site (free)" on this page and copy the footer link or the live score badge. Both point to SuiteAnvil pages that update after every rescan of airbnb.com.

Compiled by SuiteAnvil from the public website of airbnb.com (snapshot 10 Nov 2026). SuiteAnvil is not affiliated with or endorsed by Airbnb. Airbnb and its marks belong to their owner.

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